Complex systems. Clear experiences.
Meaningful impact.
Transforming complex enterprise ecosystems into intelligent, human-centered platforms, connecting experience strategy, AI-powered workflows, operating models and scalable design systems to drive adoption, efficiency and measurable business impact.
From discovery to hands-on design, I shape enterprise experiences that help people work
smarter and businesses move forward.
Selected Work
Horizon Media | AI-Native Media Platform
Connecting strategy, workflows, and AI.
Driving the experience strategy and design of an AI-native media platform that unifies audience intelligence, campaign planning, measurement, and analytics through intelligent, role-based workflows.
Impact: AI Workflow Optimization · AI-Driven Innovation · Unified Digital Experience · Enterprise Scalability · Intelligent Automation
40%
Targeted Improvement in Workflow Efficiency.
AI-enabled workflow optimization
Moody’s | Financial services | Enterprise intelligence
Turning financial intelligence into a clearer experience.
A personalized CreditView experience that helps financial institutional advisors and analysts find relevant insights and make informed decisions.
Impact: Decision Intelligence · Workflow Efficiency · Personalized Experiences · User Adoption
216%
Adoption increase.
Johnson & Johnson | Life Sciences
Connecting complex global operations: R&D’s Global Material & Trade Controls Solution
Service design and intelligent workflows for material classification, shipping, and trade compliance across a global R&D ecosystem.
Impact: Operational Efficiency · Risk Mitigation · Process Automation · Global Standardization
75%
Adoption increase.
-50%
Operational risk
Goldman Sachs | Global Financial Services
Transforming Equity Sales Through Intelligent Client & Decision Intelligence
Transforming fragmented Equity Sales workflows into a unified, intelligent experience that connects client intelligence, product insights, expert matching, personalized recommendations, and content to drive more informed decisions and stronger client engagement
Impact: Optimized Sales Workflows · Enhanced Client Engagement · Intelligent Decision Support · Sales Intelligence · Personalized Engagement · Opportunity Discovery
50%
Operational Efficiency
63%
Sales Productivity
From strategy to the details that matter.
AI Experience Strategy
Shape useful copilots, intelligent workflows, and personalized experiences around real user needs.
Enterprise product design
Translate complex information and tasks into clear navigation and intuitive, role-based workflows.
Research & service design
Connect user research, journey mapping, and ecosystem mapping to identify opportunities across the experience.
Design systems & scale
Build accessible foundations, reusable components, and governance that support consistent product experiences.